Talk:Customer relationship management

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Video Talk:Customer relationship management

Advertisement for my megacorp

Hi All, I have come across a great research paper(http://www.hcltech.com/sites/default/files/CRM_Trends_Insurance.pdf) while browsing through the net on the recent CRM trends in the insurance industry. I think adding this link as a reference will add value to this article. We can mutually build content over this and make it live on the page. As for now, i am just adding the link in the reference box. Please let me know in case it is inappropriate.Ekaagar (talk) 11:20, 5 December 2014 (UTC)

As an update I've removed some obvious marketing and moved CRM Solutions to the top of types and created an unbiased list of what people should look for when buying a CRM system to help combat some misinformation on the page while I clean it up. -- Preceding unsigned comment added by Gair333 (talk o contribs) 14:21, 17 September 2014 (UTC)

Maps Talk:Customer relationship management

Major revamp of page

I have reviewed the page and all discussion topics. I have decided that a major edit is in order. I would like to condense the type/variations section into three: operational, analytical and collaborative. I would then like to create a section called modules and place the following topics: SFA, EMM, CCRM, etc.. based on work done by Paul Greenberg. The sections on Social Media and Small business would then be deleted. Twitter and Facebook are communication channels similiar to direct mail or surveys. --RM MARTIN (talk) 02:04, 19 February 2010 (UTC)

• Integrating social meadia is not just about communicating WITH customers via twitter/whatever, it's about tapping into what consumers are talking about - in order to then react. There are numerous examples of companies doing this sort of thing. It's much more than just a communication channel similar to direct mail or surveys! --Preceding unsigned comment added by 213.164.7.130 (talk) 16:23, 16 December 2010 (UTC)

I have to agree with everyone. A major revamping maintaining the original editors intentions and integrity for the article are requested and needed? The article is good. Agreed it is written like an advert though. There are many references to vendors. The examples are not contextualized for an encylopedia read, article. Is this the only reference to CRM? If it is,it is agreed. It definitely needs some work. __Minnie2Moor (talk) -- Preceding unsigned comment added by Minnie2Moor (talk o contribs) 04:56, 5 April 2014 (UTC)

Can't agree more, major rewrite needed. CRM is about customer management and relations, NOT about software. I suggest this page talks about mnaging customers, and a new page, "CRM Software" talks about the systems. Happy to have a go, but as I work for a CRM vendor don't want to barge in uninvited.

SamGreen01 (talk) 14:18, 25 june 2014 (UTC)

This just needs factual information about what CRM systems are, nothing more. Right now it reads like a white paper for why your business should adopt such a system. Pathogen1014 (talk) 01:29, 11 November 2014 (UTC)

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Course assignment Summer,2015

I am looking for citation for this passage

  CRM is expanding outside of the core sales and marketing areas and systems are available that incorporate support and finance data also into the CRM view that a user gets, enabling a wider holistic view of a customer from one screen for a user.[citation needed

I will be also adding some additional information with citation.
--MeshKSA (talk) 22:31, 22 July 2015 (UTC)

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Removing Microsoft Dyamics CRM from Mobile CRM

Hello Justeditingtoday, About you reverting my changes in Customer Relationship Management article under the reason that it is disruptive, tell us, how is the launch of Microsoft Dynamic CRM in 2002 anyway relate under the Mobile CRM section. Microsoft Dynamics CRM in 2002, version 1.0 did not have any support for mobility, infact even the release of MSCRM in 2006 (called MSCRM 3.0) did not have any mobility support, there were third-party vendor mobile apps that connected with MSCRM, however even till date Microsoft Dynamics CRM does not have dedicated mobile app from Microsoft that serves the core functionalities of CRM. The respective change was removed because Microsoft Dynamics CRM has nothing to do with Mobile CRM and it does not deserve a mention there. Further, the content appeared to be promotional. Advertising and using Wikipedia as a "soapbox" are against Wikipedia policy and not permitted. Arunav.net (talk) 15:49, 18 June 2017 (UTC)

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Reference 3 does not relate to the assertion

In the first paragraph, we see this sentence. However, adopting the CRM approach may also occasionally lead to favoritism within an audience of consumers, resulting in dissatisfaction among customers and defeating the purpose of CRM.[3] The problem is, that I read the reference cited, which is located at David Sims, TMC.net (2007) CRM Adoption 'Biggest Problem' in 83 Percent of Cases. and it does not appear to support the assertion at all. I am not talking about nuanced interpretation here. It looks like a clear mistake. Can somebody else look at this and validate my observation? I am proposing to remove the assertion unless someone wants to propose an alternate reference that provides support for the assertion. I googled a bit and found some references to the sentence However, adopting the CRM approach ... but I was not satisfied that they were substantiated so I am not comfortable offering them myself. I'm a novice to Wikipedia editing, so I am open to guidance on how best to correct this. Do we remove the reference or try to find a credible source for it? --Dkallen (talk) 17:50, 26 October 2017 (UTC)

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Customer value maximization vs CRM - expertise needed

Customer value maximization (edit | talk | history | protect | delete | links | watch | logs | views) has been created and maintained by a sock farm for Xerago.com. A discussion has been started on it's talk page on whether it should remain, or should be stubbed/deleted/redirected/merged. This article seems a likely redirect/merge target. Editors with expertise on CRM would be extremely helpful in the discussion. --Ronz (talk) 17:21, 31 October 2017 (UTC)

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Merge attribution

In compliance with Wikipedia:Copying_within_Wikipedia#Proper_attribution, this article contains text originally contained in Customer data platform and authored by one or more of:

• User:123.201.214.60
• User:Adtwiki
• User:CVM Platform
• User:DGG
• User:Jytdog
• User:Me, Myself, and I are Here
• User:Oshwah
• User:Tony1

during the period from 23 March 2017 to 24 January 2018. -- RoySmith (talk) 00:48, 1 February 2018 (UTC)

Source of article : Wikipedia